– but has this extreme technological progress obscured the truth? Cloud storage isn’t nearly as transparent as it should be to potential consumers, and accordingly there are many myths about the cloud that are still fact to many who don’t know better.
Myth 1: Everything Should Be on the Cloud
Anything that has its origin in digital data can be put in the cloud. If you can store all your personal photos, videos and documents, why not migrate business processes to the cloud as well? Companies like Amazon Web Services (AWS) advertise that firms no longer need to focus on data storage or integrity – after all, if you’re a web developer you want to do your job, and not worry about taking care of your server or backups. Rightly so.
However, just because you can put it on the cloud, doesn’t mean you should. High-value business functions like accounting, an ERP system or other integrated applications do not belong in the cloud because they are already stable. Any attempt to migrate could shut down your business for an unknown period, and a cloud environment just isn’t beneficial enough to justify potentially losing millions.
Myth 2: The Cloud Isn’t Secure
Those reading about widely publicized cloud hacks are paying attention to the wrong details, and have contributed to the myth that a public cloud isn’t as secure as on-site data. What they missed about the famous 2014 celebrity iCloud hack was that it wasn’t Apple’s cloud that was hacked, but the faulty password guessing system they used back then. The same is true for Dropbox. When the veteran cloud service was hacked back in 2012, it was during a small window when accounts were being re-encrypted at a higher standard.
The fact is that companies like Dropbox, Apple and Google have teams of security experts working around the clock to keep your data as safe as possible. They are constantly researching new ways to protect the cloud, updating encryption levels, upgrading security standards, running diagnostics and actively monitoring statuses. It’s much easier for someone to hack your own server than the server of a company with billions at stake, though both are unlikely – so fear not.
Myth 3: All Cloud Services Are the Same
There is a huge array of different services available to store data, and each focus on different aspects of cloud storage. Some, like Carbonite, specialize in automatic backups, some in file-sharing with friends or coworkers, some for business and some for finding lost devices. Additionally, there are services designed to create a consistent file system between all your computers, phones and more, like MyPCBackup.
Before you judge wrongly and sign up for a service that doesn’t suit your needs, be sure to do thorough research.
Myth 4: You Only Need One Backup
We’ve arrived to the most dangerous myth of them all – that one backup is enough to keep your data safe. What if that single backup is in the cloud, and the service you’ve chosen suffers a critical malfunction? People with a serious need for secure data should have at least one physical backup device that they manually backup each week. The key piece of advice here is that cloud storage is intended to be supplementary, or you risk it all.
Myth 5: Cloud Backup and Cloud Storage are The Same
This is a little trickier to explain. When companies advertise storage or backup solutions, it can be easy to think of them as the same thing—a place online where your information lives. However, it’s important to remember that a backup is simply a copy of your important files, while storage is something you can actively change and add to individually.
Armed with these facts, you can now safely start looking at the best possible cloud solution for your storage needs.